Vibe coding is taking off here in Silicon Valley. Is email next?

What's happening: Andrej Karpathy coined "vibe coding" last month with this tweet

  • Andrej is an AI engineer who co-founded OpenAI.

Read Andrej Karpathy's tweet about vibe coding

 

Why it matters: The thinking goes something like this: "Why pay for an NPS survey service like Delighted when I can vibe code something similar over a weekend?"

Driving the news: My friend Sheel Mohnot sums it up nicely, "SaaS isn't dead but the build vs. buy equation is changing fast."

Read Sheel Mohnot's full post on build vs. buy in SaaS

Email ain't for vibe coding: Thinking carefully about it, I do not think email platforms like Paubox are going to fall prey to vibe coding.

  • There's too much to build. Too many moving parts, too many bad actors to deal with, too many IP addresses to maintain in good standing, etc.
  • This is especially true for HIPAA compliant email. Even more complexity.

The bigger picture: If a SaaS product delivers all promised value within a browser, there's a good chance of disruption via vibe coding.

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