Is GMass HIPAA compliant? (2026 update)

GMass is an email marketing platform that enables users to send personalized mass emails and run campaigns directly from Gmail.

With GMass, teams can automate follow-ups, track engagement metrics, and manage outreach at scale, making it easier to run effective email campaigns while working within a familiar Gmail environment.

Is GMass HIPAA compliant? No, based on our research, GMass is not HIPAA compliant.

What changed this year?

As of January 2026, our review did not identify any publicly disclosed changes to GMass HIPAA-related policies or BAA terms.

Will GMass sign a business associate agreement (BAA)?

No, GMass will not sign a business associate agreement and therefore is not HIPAA compliant.

Conclusion

GMass does not sign a BAA and is, therefore, not HIPAA compliant.

Learn more: HIPAA Compliant Email: The Definitive Guide

FAQS

What is a business associate agreement?

A business associate agreement (BAA) is a legally binding contract establishing a relationship between a covered entity under the Health Insurance Portability and Accountability Act (HIPAA) and its business associates. The purpose of this agreement is to ensure the proper protection of personal health information (PHI) as required by HIPAA regulations.

What is HIPAA?

The Health Insurance Portability and Accountability Act (HIPAA) sets national standards for protecting the privacy and security of certain health information, known as protected health information (PHI).

HIPAA is designed to protect the privacy and security of individuals’ health information and to ensure that healthcare providers and insurers can securely exchange electronic health information. Violations of HIPAA can result in significant fines and penalties for covered entities.

Who does HIPAA apply to?

HIPAA applies to covered entities, which include healthcare providers, health plans, and healthcare clearinghouses. It also applies to business associates of these covered entities. These are entities that perform certain functions or activities on behalf of the covered entity.