HIPAA compliant email marketing for healthcare marketers

  • Boost engagement and increase revenue opportunities by personalizing emails to patients
  • Improve patient outcomes with email reminders and recommendations for additional services
  • Gather insights into campaign goals with real-time analytics
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4,000+ customers trust Paubox to secure 68 million emails every month

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Reduce risk

Every email sent is HIPAA compliant, every time. Paubox is HITRUST CSF certified and offers a business associate agreement for all customers.

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Personalize with PHI

Send targeted emails that resonate with your audience without violating HIPAA. Use dynamic content fields to include personalized information about prescriptions, medical conditions, etc. Plus, recipients can read your messages right in their inboxes, without portals and passcodes.

Improve visibility

Paubox Marketing maximizes email deliverability so emails avoid spam folders. Access real-time dashboards to track marketing campaign performance, including opens and clicks.

Stylized screenshot depicting improve visibility, whosing a 33% open rate, a 22% click through rate, and 314 unique clicks
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Increase revenue

Boost revenue with personalized and customized messages that drive return visits. Send reminders, recommendations for additional services and more.

How Paubox Marketing works

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01

Design your email

Use style themes and dynamic content options to personalize emails.

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02

Send to your audience

Use subscription lists to target and send your email to a specific audience.

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03

Emails get encrypted

Emails are seamlessly encrypted by Paubox servers with 128/256-bit AES encryption.

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04

Protect emails in transit

Emails are protected while on their way to the recipient’s inbox with TLS 1.2 encryption protocol and higher

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05

Emails arrive in their inboxes

Recipients can read secure marketing emails directly in their inboxes, without the hassle of a portal.

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06

Analyze results

View real-time analytics and set up API endpoints to integrate data into external dashboards.

Pricing

$0/mo

Billed annually
0 – 100 contacts

Get started for free or contact our team to get a guided demo of Paubox Marketing

Features

Campaigns

Send personalized email with PHI

Paubox enforces TLS encryption for every email campaign, so marketing teams can send personalized emails directly to patients’ inboxes that include PHI.

Drag and drop builder

Quickly and easily create beautiful emails with our intuitive design builder.

Dynamic text

Insert dynamic smart text based on custom contact data fields.

Image and file manager

Easily organize and securely store images and files

Send unlimited emails

Pricing is based on contacts stored, not emails sent in a month.

Optimized email deliverability

Maximizes email deliverability and avoids outbound email ending in spam folders by updating your SPF record and configuring DKIM and DMARC protocols.

Marketing Automation

Workflow builder

Create advanced drip campaigns with an easy-to-use visual builder

Automation triggers

Automate workflow journeys based on user action

Contacts

Audience segmentation

Manage contacts and and create audience lists based on custom field data.

Securely upload and store contacts and data

Contact data is housed securely within the platform.

Custom data fields

Create and import custom contact data fields.

Analytics

Performance reporting

Track overall performance of email campaigns, track specific link clicks, and download reports.

Email link click tracking

See which readers clicked on your links.

Data visualizations for reporting

Visual reporting for a quick glance view of campaign performance.

API endpoints to integrate data with external reporting tools

Automatically pull analytics and results into an external reporting dashboard.

Compliance

HIPAA compliant

Maintain the highest privacy and data protection with our HIPAA seal of compliance by Compliancy Group.

HITRUST CSF certified

Safeguard your data with Paubox Email Suite, which has been HITRUST CSF certified for its rigorous controls.

HITRUST Inheritance partner

Simplify your HITRUST CSF certification by inheriting our controls for your assessment.

Business associate agreement

Under HIPAA, organizations that use a service provider to process PHI on their behalf must put in place a business associate agreement with that service provider. Paubox includes BAAs with all accounts.

TLS protocols 1.2 & 1.3

As per NSA guidance, Paubox supports only TLS 1.2 and TLS 1.3. The following obsolete protocols are not supported: SSL 2.0, SSL 3.0, TLS 1.0, and TLS 1.1.

U.S. data centers

Rely on our cloud-based, redundant infrastructure with 99.99%, uptime. Customer data is stored encrypted at-rest and solely in U.S data centers.

Integrations, Admin and Support

API connections to CRM/EHR/EMRs

Connect to a customer or patient database via API to automatically sync contact data.

U.S.-based support team

Support team available to assist with implementation, training and support.

Phone support

Our customer success team is available by phone for extended hours, Monday through Friday, to assist with any technical or support issues our customers might have.

Help center documentation

Learn how to use Paubox products quickly with concise how-to articles, and step-by-step instructions.

Try Paubox Marketing

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