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Is Auryc HIPAA compliant? (2025 update)

Written by Lusanda Molefe | February 10, 2022

Auryc is a digital experience analytics platform that provides features like session replays, journey mapping, and customer feedback to help companies understand and improve user behavior and engagement across digital properties.

With Auryc, organizations can capture real-time insights into customer interactions and leverage those insights to drive optimization, retention, and conversion strategies.

Is Auryc HIPAA compliant? Yes, based on our research, Auryc can be HIPAA compliant.

 

Will Auryc sign a business associate agreement (BAA)?

Yes, Auryc (now part of Heap) will sign a business associate agreement, which can be reviewed by contacting their sales team.

 

What does the Auryc BAA cover?

The Auryc BAA covers the use and disclosure of PHI, stating that the processing of PHI collected through the use of Heap's services is done at the direction of the customer and is governed by the applicable BAA between Heap and the covered entity or business associate.

 

Conclusion

Auryc signs a BAA and is therefore HIPAA compliant.

Learn more: HIPAA Compliant Email: The Definitive Guide

 

FAQS

What is a business associate agreement?

A business associate agreement (BAA) is a legally binding contract establishing a relationship between a covered entity under the Health Insurance Portability and Accountability Act (HIPAA) and its business associates. The purpose of this agreement is to ensure the proper protection of personal health information (PHI) as required by HIPAA regulations.

 

What is HIPAA?

The Health Insurance Portability and Accountability Act (HIPAA) sets national standards for protecting the privacy and security of certain health information, known as protected health information (PHI).

HIPAA is designed to protect the privacy and security of individuals’ health information and to ensure that healthcare providers and insurers can securely exchange electronic health information. Violations of HIPAA can result in significant fines and penalties for covered entities.

 

Who does HIPAA apply to?

HIPAA applies to covered entities, which include healthcare providers, health plans, and healthcare clearinghouses. It also applies to business associates of these covered entities. These are entities that perform certain functions or activities on behalf of the covered entity.